Brief Insight Report · Sample
Jordan Zimmerman
Jordan Zimmerman
Founder & Chairman, Zimmerman Advertising (Omnicom)
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Zimmerman Advertising
Zimmerman Advertising
70,638 followers · 3 posts in six months
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Who are the 0 people engaging withJordan Zimmerman

Two feeds pulled on November 13, 2026: 30 posts from Jordan Zimmerman’s personal feed and 3 from the Zimmerman Advertising company page. 305 people engaged across both. 30 name Zimmerman or Omnicom in their headline. Two hold a brand-side marketing title. Here is the shape of the room — and who is actually in it.

Data collected November 13, 2026 · 305 engagers from 33 posts · Sep 4 – Nov 11 (personal), May 13 – Sep 24 (company) · sample report
Engagers
305
Posts
33
Reactions
550
TOP ENGAGERS
James Roxbury
James Roxbury
Marc C.
Marc C.
Carol Osborne
Carol Osborne
Siena LoSasso
George Conboy
George Conboy
0
Engagers
0
Posts Analyzed
0
Reactions Captured
The Inner Circle

23 people show up on four or more posts

68 of the 305 engagers came back at least twice. The 23 below came back four, five, ten, thirty-two times. James Roxbury is on 32 of 33 posts with no company named in his headline at all. Second is Marc C. — Director of SEO-GEO at Omnicom Zimmerman Advertising, on 25. Five of the 23 name Zimmerman or Omnicom. The chairman’s core audience is his own shop, an industry of peers, and one dedicated fan.

Most consistent engagers — ranked by reactions
JRJames Roxbury
James Roxbury
Marketing & Advertising Professional · 32 posts
MCMarc C.
Marc C.
Director of SEO-GEO at Omnicom Zimmerman Advertising · 25 posts
COCarol Osborne
Carol Osborne
USF faculty & director, Zimmerman Advertising Program | Ad Age "Women to Watch" · 19 posts
GCGeorge Conboy
George Conboy
strategic thinking, human being · 17 posts
PDPeggy Doty
Peggy Doty
CEO Council Administrator | Programs Coordinator · 11 posts
BJBuddy Johnston
Buddy Johnston
(Buddy@NeilJesani.com) Senior Business Manager at Neil Jesani Advisors, Mid-Market… · 8 posts
RLRocky Longworth
Rocky Longworth
Principal Consultant driving consistent, measured growth for businesses and brands. · 8 posts
LMLinda Morgenstern
Linda Morgenstern
Formerly Vice Pres., Brand Management, at Beanstalk, currently “rewiring”. · 7 posts
AJAlbert J. Donaldson
Albert J. Donaldson
Help businesses create stronger relationships, teams, and growth opportunities… · 7 posts
BFBarry Frommer
Barry Frommer
Director of Operations Roundhouse Hotel · 7 posts
CZCole Zimmerman
Cole Zimmerman
President | The Zimmerman Agency | Professional Photographer · 5 posts
DPDann Phan
Dann Phan
Marketing Intern @ Florida Medical Manufacturer Consortium | Marketing… · 5 posts
CACarlos A. San Jose
Carlos A. San Jose
Media Consultant & Former President/GM Clear Channel Outdoor, SVP/GM Univision TV &… · 5 posts
RZRobert Zankl Jr.
Robert Zankl Jr.
Managing Director · 5 posts
SESteven Eddy, CPA, CGMA
Steven Eddy, CPA, CGMA
CEO & Trusted Advisor at Resourceful Business Advisors LLC | Fund Manager, Secured… · 5 posts
DFDANIEL FURLONG RODRÍGUEZ
DANIEL FURLONG RODRÍGUEZ
Director & Founder · 4 posts
MBMaxwell Bethke
Maxwell Bethke
Junior Strategist at Zimmerman Advertising · 4 posts
RJRenee James
Renee James
Digital Marketing Expert | Go-To-Market Strategist | Branding Expert | CRM Journey… · 4 posts
KAKelleigh Allen
Kelleigh Allen
Group Account Director | Advertising / Marketing / Production / Operations · 4 posts
CACarlos Andrade
Carlos Andrade
Head of Talent Acquisition Zimmerman Advertising, Omnicom (OMC) · 4 posts
BZBrian Zimmerman
Brian Zimmerman
New Business Development Professional | A Mint Scoop in a Sea of Vanilla BDRs… · 6 posts
CLChuck Luciano
Chuck Luciano
Principal & Founding Agent | Compass Boca Raton South Florida Luxury Advisors REALM… · 4 posts
JOJohn Orrico
John Orrico
Executive Leader · 4 posts
Where They Work

One company repeats. It is his own.

Only 104 of 305 engagers name an employer in their headline at all — most write a role, not a company. Of the ones who do name one, exactly one organisation appears more than once: Zimmerman Advertising, with 22 named people (30 including every Omnicom reference). There is no second account in this room.

🏢
Companies with more than one named engager
Zimmerman Advertising22 engagers
Maxwell Bethke, Cullen Jones, Bob B.

The rest of the room is independent: solo consultants, agency principals, media sales people, and academics. That is a healthy industry network and a weak client list — which is the finding, not a flaw in the capture.

Network Composition

Who is in this room — and does it fit the buyer?

Of 305 people, 30 name Zimmerman or Omnicom in their headline, 39 more work in agency or ad-industry roles, and 19 are academics or students — several from the university programme that carries his name. Two people hold a brand-side marketing title at a named company. 201 name no employer at all. That combination is the whole report: an industry audience you cannot fully read, and almost no buyer in it.

🏆
Seniority Breakdown
IC / Unlabelled
47%
C-Suite / Founder
21%
Senior IC
10%
Director
10%
Manager
8%
VP / Head
4%
🏭
Function / Role Focus
No company named
66%
Agency / Ad industry
13%
Zimmerman / Omnicom
10%
Academic / Student
6%
Sales / BizDev
5%
Brand-side marketing title
1%
54 headlines mention marketing somewhere and only 2 resolve to a named brand-side title. 201 name no employer at all — “Marketing & Advertising Professional” and its cousins. Seniority reads clean (64 founders and owners). Function does not. You cannot route a list you cannot classify, and this one needs enrichment before anyone calls it a pipeline.
The Bridge

8 people engage with both feeds

203 people engaged with Jordan’s personal posts. 110 engaged with the company page. Only 8 did both — 3% of the total. These are the only names where the chairman’s audience and the agency’s audience touch, which makes them the cheapest place to start anything that needs both.

Two of the eight work at Zimmerman. One is a product marketing lead at UKG, one is an Emmy-winning producer, one is a media planning supervisor. The overlap is real people, not a segment — which is exactly why it is actionable.
What They’re Saying

The comments are the relationship

A like is cheap. A comment is a public, attributed endorsement with a name attached. 51 different people commented across the 33 posts — 44 comments on the personal feed, 36 on the company page. The company page draws more comments per post than the personal feed does; the personal feed draws more people.

👥
Most active voices
Buddy Johnston
2 comments
Karen Herman
2 comments
Albert J. Donaldson
2 comments
Brian Zimmerman
2 comments
Howard Whiting
2 comments
Tina Mrynska
1 comment
Rocky Longworth
1 comment
Cynthia Modders
1 comment
💬
What that means

80 comments against 656 likes on 33 posts — roughly one comment for every eight likes. That is a talking audience, not a scroller audience, and the talkers are named.

The single most-commented post is a company employee spotlight (27 comments), not a leadership post. When the agency asks its own people to show up, they do. That is a distribution asset going almost unused — three posts in six months.

Every one of these names is attachable to a title, a company, and a profile URL. None of that is being routed anywhere.

What Drew Them In

The posts that built this network

The highest-engagement post in the entire dataset is not a leadership post. It is a one-minute employee spotlight from July that pulled 111 likes and 27 comments — 7.8× the average of Jordan’s own feed. Jordan’s best day was the Elon Musk post on October 23: 61 likes, 19 comments, 10 shares.

01
ZA
Zimmerman AdvertisingCompany page · Jul 22

Congratulations to our July zAssociate of the Month, Daniel Poeana, Associate Media Planning Director! 🎉 If you've worked with Daniel, you know he's one of the hardest-working people in the room. His unmatched work ethic, high standards, and genuine drive to uplift those around him make him an invaluable asset to Zimmerman. #ZADV #ZimmermanAdvertising #EmployeeOfTheMonth #EmployeeAppreciation

111 likes27 comments · 2 shares
View post
02
JZ
Jordan ZimmermanPersonal feed · Oct 23

Elon Musk has to be an alien. From electric cars to Starlink, and now flying cars. Nobody is operating on this level. Elon, welcome to Earth. Thanks for bringing us the future. #JZSpeaks #ZimmermanAdvertising

61 likes19 comments · 10 shares
View post
03
ZA
Zimmerman AdvertisingCompany page · Sep 24

Meet Maxwell Bethke, our latest zAssociate of the Month! 🎉 From getting an internship position to making a lasting impression to making the Junior Strategist position his own, Max has come a long way. He loves hitting the golf course, rooting for the USF Bulls, and speaking Korean (a few words at least). #ZADV #ZimmermanAdvertising #EmployeeOfTheMonth #EmployeeAppreciation

69 likes9 comments · 1 share
View post
📊
The rest of the top posts
Our May zAssociate of The Month, Elysa Goldberg, is someone who shows up for her team and he…
46 likes
Today, with YPO, I was honored to share the story of building Zimmerman and the lessons alon…
36 likes
Choosing a college taught me that the biggest decisions aren’t made on paper. They’re made b…
32 likes
Being busy feels productive, but progress comes from clarity. Map the path, do the research,…
22 likes
Today, we remember the lives lost on September 11, 2001, and honor the courage and sacrifice…
18 likes
Leadership takes courage. It means trusting your vision, making tough decisions, and being w…
17 likes
Shared Network

The 12 most consistent names in the network

Ranked by reactions, then comments. These are the highest-intent relationships in a 305-person dataset — the ones who would notice if the posting stopped. The full list of 305 sits in the complete report.

Engagement Depth

How the network engages

Reaction mix tells you the type of attention. Repeat rate tells you who is paying it: 22% of engagers showed up on two or more posts, 23 people on four or more. 12.2% of likes become comments — low, which is what a polite industry audience looks like.

👍
LIKE
460
83.6% of reactions
❤
EMPATHY
36
6.5% of reactions
👏
PRAISE
35
6.4% of reactions
💡
INTEREST
12
2.2% of reactions
😂
ENTERTAINMENT
4
0.7% of reactions
🌟
APPRECIATION
3
0.5% of reactions
Insights

What this report is really telling you

Follower count is a vanity metric. A map of who is in the room, what they do for a living, and whether anyone is routing them is not.

📊
305 named people across 33 posts and two feeds
656 likes, 80 comments, 22 shares. Every engager is a named profile with a title and a face — no pods, no inflated counts. The dataset covers a chairman’s personal feed and his agency’s page in one map.
👥
30 of 305 name Zimmerman or Omnicom in their headline
The chairman’s most visible audience is his own building, plus the university programme that carries his name: 10% of the room. Five of the 23 repeat engagers are inside that group.
🎯
Only 2 brand-side marketing titles in 305 people
For an agency that sells to brand marketers, that is the number worth fixing. 39 agency and ad-industry peers are watching; the buyer is not visibly in the room. And with 201 headlines naming no employer, the rest of the list needs enrichment before you can claim otherwise.
📈
The company page is dormant, not dead
3 posts in six months, averaging 75.3 likes each against 14.3 on the personal feed, with 70,638 followers behind the page. The asset works. It is simply not being used.
🔄
Only 8 people cross between the two audiences
203 engage with the person, 110 with the page, and 8 with both. Two separate rooms with one chairman standing in each. Any cross-audience motion has exactly eight warm starting points.
✉
The best content is internal, and nobody is working it
An employee spotlight out-performed every leadership post in the dataset. Meanwhile all 305 names sit in public view with a title and a URL, and almost none are in a CRM with an owner and a date.
So What

What you’d actually do with this

Data is only as good as the decision it changes. Here is the same analysis, read two ways.

🧭
If you run growth at Zimmerman

You have a chairman with reach and a page with proof. Post the work, not the org chart: case studies and client outcomes on the company page, at the cadence the personal feed already proves is possible. 75.3 likes per post from three posts says the audience is waiting.

Then work the eight. The people who engage with both feeds are the only names that prove the two audiences overlap — start there, then extend to the 23 repeat names, the warmest list in the network.

📈
If you sell into this same market

This is a live map of who pays attention to agency leadership content: 64 founders and owners, 39 agency and ad-industry operators, and an audience that talks in public. It is also a map of who is not there — 2 brand-side marketing titles in 305 people.

The wedge writes itself: two brand-side names in 305 people is not a pipeline, it is proof the audience skews wrong — and whoever corrects that skew first owns the gap. The same report on your profile shows you which side of it you are on.

See who’s already in your room

This report was built in under an hour from public data. Yours would show the same thing: who engages, what they do, and where the pipeline is hiding in plain sight.