B2B marketing ยท Social selling ยท GTM systems
Proof, not promises.
A fractional marketing partner whose results you can check โ reply rates, pipeline influenced, and client words. No anonymous agency claims, no vanity metrics, no mystery retainers.
โ โ โ โ โ Rated by clients across SaaS, services, and AI startups
The numbers
What the work actually produced.
3.4x
Average reply-rate lift
Across warm outreach programs rebuilt on real buyer language.
โฒ vs 1.8% cold baseline41%
Of new pipeline from owned channels
Content, social, and warm outbound โ attributed, not assumed.
โฒ from 12% in 12 months120 hrs
Saved per month with AI-assisted systems
Research and repurposing workflows that replaced manual grunt work.
โ 3 full-time hiresTrusted by teams at
Companies with names, not placeholders.
Case studies
Three engagements, fully documented.
Finlytics
B2B FinTechProblem
Outbound reply rate had fallen to 1.8%. The team burned 20 hours a week building lists โ and getting ignored.
Solution
Rebuilt the ICP from LinkedIn conversation data, rewrote the first-touch narrative, and wired a weekly signal brief into the sales cadence.
Results
- 1.8% โ 6.9% reply rate in 60 days
- 38 qualified meetings booked in Q2
- 3x more SDR-sourced pipeline accepted
CloudRaft
Series B SaaSProblem
The content engine produced 14 pieces a month with zero pipeline attribution. Leadership was one report away from canceling marketing.
Solution
Cut volume, repositioned around a single buyer conversation, and repurposed every piece into founder-led LinkedIn posts with tracked replies.
Results
- 14 โ 4 pieces per month, 3.2x engagement
- $412K influenced pipeline in one quarter
- 31% of inbound demos now content-sourced
Meridian Labs
AI StartupProblem
The founder was the brand โ but had no time to write. Ghostwritten content sounded nothing like him.
Solution
Voice-captured three hours of founder conversation, built a message house, and designed a publishing system he could approve in ten minutes.
Results
- +11K LinkedIn followers in 90 days
- 3 inbound enterprise conversations per month
- 2 key hires sourced from inbound
Client voices
Don't take the numbers' word for it.
โ โ โ โ โ
"Koka is the first marketing partner who showed up with receipts. Every claim on the page had a number behind it โ and the numbers held up in the boardroom."
Dana Whitfield
CMO, Finlytics
โ โ โ โ โ
"We doubled pipeline attribution in a quarter and finally know which content actually works. Marketing went from a cost center to a source of truth."
Marcus Chen
CEO, CloudRaft
โ โ โ โ โ
"He rebuilt our voice in three weeks. Prospects started replying to posts like they already knew us โ because the writing finally sounded like the founder."
Priya Nair
Founder, Meridian Labs
Who this is for
Built for teams that own revenue.
01
Founders & CEOs
- A voice that sounds like you
- A system you can actually run
- Pipeline you can see, weekly
02
B2B sales leaders
- Warm inbound beats cold calls
- Signals routed to the right rep
- Replies that turn into meetings
03
Small marketing teams
- More output, zero headcount
- AI systems you own, not rent
- Content that proves its ROI
04
Fractional & agency leaders
- White-label strategy & systems
- Signal stacks for client wins
- Delivery muscle on demand
Your results belong in this section.
Bring your numbers. We'll build the system that moves them โ and the proof to show for it.
Book a call30-minute intro ยท No deck, no obligation ยท Ask for client references