Stop cold calling.
Start closing with
social capital.
Your reps are dialing into voicemail. Buyers research you before they ever raise their hand — if your sellers aren’t visible and credible on LinkedIn, they’re invisible. We fix that with a proven system, not a “post more” pep talk.
No credit card · No commitment · 30-minute session
The Problem
Why your reps keep missing quota
The way buyers buy has changed. The way most teams sell hasn’t.
Cold outreach now has a 2% response rate
Buyers screen unknown callers, delete cold emails, and tune out generic sequences. The old playbook is dead — and burning your reps’ motivation along with it.
“Post more” isn’t a pipeline strategy
Most social selling training stops at the surface: post 3x a week, comment on things. Without a targeting system and measurement, activity doesn’t become pipeline.
Leadership can’t see what’s working
Without SSI tracking, pipeline attribution, and rep-level activity data, social selling is an unaccountable black box. You can’t scale what you can’t measure.
The System
A revenue motion, not a social media tip
The SSI-driven framework your reps run every day — with results tied back to pipeline.
Turn every rep’s LinkedIn profile into a conversion asset
Buyers look you up before they ever reply. If your reps’ profiles read like resumes instead of solutions, you’ve lost the deal before the first call. We rewrite every profile to speak directly to buyer pain.
- Buyer-facing headline and summary rewrite for each rep
- Featured content that builds credibility before outreach
- SSI baseline measurement and gap analysis per rep
- Positioning framework: what buyers need to see before they reply
Identify buyers before they’re in market — and own the conversation
Stop cold-calling random lists. We train reps to find decision-makers through buying signals and LinkedIn activity — then engage with real context that earns a reply.
- Signal-based targeting: who to engage and exactly why
- ICP list-building inside LinkedIn and Sales Navigator
- Warm engagement sequences that get 40%+ connection acceptance
- How to open conversations that feel natural, not transactional
A daily playbook reps will actually run — with manager visibility
Training without a system is entertainment. Reps get daily, weekly, and monthly frameworks with templates and content cadences. Managers get SSI scorecards tied to pipeline — so you can coach what matters.
- Daily/weekly/monthly activity playbook with time-blocked templates
- Content calendar: what to share, when, and how to frame it
- SSI scorecards tied to pipeline attribution in CRM
- Manager coaching framework and weekly review cadence
Proven results — LinkedIn’s own research + client outcomes
How We Work
Four phases from zero to pipeline
A 60–90 day engagement designed to build the habit, the system, and the measurement — not just run a one-time training.
Profile Audit & Buyer-Facing Positioning
Every rep’s LinkedIn becomes a conversion asset. We audit against buyer expectations, rewrite profiles for credibility, and set SSI baselines.
- Individual profile audits for every rep
- Headline, summary, and featured content rewrite
- Buyer positioning framework
- SSI baseline and gap analysis per rep
Team Training & Live Workshops
Role-based workshops for your entire team — SDRs, AEs, and leaders get tracks built for their specific daily motion.
- SDR track: signal-based outreach and engagement
- AE track: deal acceleration through social
- Leadership track: coaching and measurement
- Live exercises using your actual ICP and accounts
Playbook, Workflows & Accountability
Reps get daily/weekly/monthly frameworks so they know exactly what to do — and managers can see who’s executing.
- Daily, weekly, monthly activity playbook
- Content calendar and posting cadence
- Engagement templates and messaging guides
- Activity tracking dashboard and SSI scorecard
Manager Enablement & Pipeline Measurement
Connect social activity to revenue. Leaders get coaching guides, team scorecards, and CRM integration to prove ROI to the C-suite.
- Manager coaching framework and SSI review cadence
- Team scorecards tied to pipeline metrics
- CRM integration: social activity → opportunities
- Executive reporting and ROI documentation
Results
Teams that made the switch
Real results from B2B sales teams that replaced cold-call dependence with a social selling system.
“Our SDRs went from cold-calling 80 dials a day to booking meetings through LinkedIn engagement. Within 90 days, our team SSI scores jumped 40% and pipeline from social channels tripled. The playbook gave them a system — not just ‘post more.’”
“The manager enablement piece was what we were missing. Before, social selling was a ‘nice to have’ that nobody measured. Now we have SSI scorecards, pipeline attribution, and weekly coaching cadences. Our reps in the top SSI quartile consistently outperform on quota.”
“Koka’s approach is different — it’s not about being a LinkedIn influencer, it’s about building a sales motion. Our reps learned to identify buyers, engage with context, and transition to meetings naturally. Cold call volume is down 60% and meetings are up 40%.”
Integrations
Works with the stack your team already uses
We build the playbooks around your existing tools — no rip-and-replace required.
Pricing
Choose your program
All programs include profile optimization, live workshops, a complete playbook, and SSI measurement.
- Profile audits for every rep (up to 10)
- 1 full-day live workshop
- Daily/weekly activity playbook
- SSI baseline + 30-day scorecard
- Content calendar (90 days)
- Profile audits for entire team
- Role-based workshops (SDR, AE, Leadership)
- Full 60–90 day playbook system
- Manager coaching framework
- SSI scorecards tied to pipeline
- CRM integration and attribution setup
- Monthly check-in for 3 months
- Everything in Growth
- Multi-region / multi-team rollout
- Ongoing monthly coaching cadence
- Executive dashboard and C-suite reporting
- Quarterly program refresh and optimization
FAQ
Common questions
Everything you need to know before booking a call.