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Koka Sexton dot Com

Why I do it

I build systems that turn attention into revenue.

I do this because most teams waste effort on tactics that don’t compound. I’ve seen how the right mix of visibility, content, and automation can change a business. I build the systems I wished I had earlier—simple, repeatable engines that create real opportunities, not noise.

Engage buyers where they are

B2B Marketing Strategy Built for Pipeline by Stage

TOFU

“learn + trust”


Thought leadership content

LinkedIn content + posting frameworks

Social selling tactics (individual)

Newsletters (creation + cadence)

Educational blog content / SEO foundations

Free tools & diagnostics (SignalScout, audits)

Workshops, talks, webinars

Executive / personal brand visibility

Content repurposing systems (video → clips → posts

MOFU

“validate + compare”


Demand generation strategy

Content strategy & messaging frameworks

GTM content engine setup

Social selling systems (team-level)

Buyer insight reports

Competitive / signal intelligence report

AI workflow design for marketing teams

Campaign planning & orchestration

Email nurture strategy (not blasts)

Case studies & teardown sessions

BOFU

“decide + execute”


Voice of Customer Campaigns

LinkedIn Company Follower Campaigns

Executive-to-executive connection campaigns

Event-driven outreach campaigns

Deal acceleration content (custom decks, POVs)

Sales enablement content tied to live deals

High-intent signal follow-up campaigns

Founder / exec visibility for target account

A few projects I do best

B2B Marketing Strategy Built for Pipeline

01

LinkedIn Pipeline Engine

Turn LinkedIn Activity Into Qualified Pipeline

A modular system that captures LinkedIn signals, followers, competitor interactions, engagement trends.

Built to turn early intent into conversations and pipeline.

Learn more

02

Content Marketing Engine Setup

Build a Scalable Content Strategy that drives pipeline

Many companies post content that leads nowhere.

It’s activity, not impact. The Content Engine Setup lets companies build a system that drives revenue.

Learn more

03

Social Selling Training

Turn LinkedIn Connections Into Qualified Pipeline

Convert LinkedIn relationships into revenue.

The LinkedIn Social Selling course teaches proven methods for earning trust, driving engagement, and opening doors with the right buyers.

Learn more

who I am

15+ years of proven expertise in business transformation

15 +

years of
experience

I’ve led marketing teams at LinkedIn, Slack, and high-growth startups. From building strategies that grew LinkedIn Sales Navigator into a billion-dollar business unit to scaling startups with demand gen and content systems, I blend creativity with data-driven execution.

My mission is simple: help businesses build predictable growth engines through strategy, execution, and scalable systems.

frequently asked questions

Your questions, answered with clarity and confidence.

1. What industries do you specialize in serving?

I specialize in B2B software, SaaS, and technology-driven businesses. I’ve also worked extensively with companies in finance, healthcare, and clean tech. My focus is on mid-market and growth-stage organizations that need scalable demand generation, content strategy, and go-to-market execution.

2. How can your consulting services help my business grow?

I help companies generate predictable pipeline and revenue by building systems that attract, engage, and convert their ideal customers. From demand gen campaigns to content marketing and sales enablement, I apply proven frameworks that increase brand visibility, drive qualified leads, and accelerate sales cycles.

4. How can I get started with your services?

It begins with a discovery call to understand your business goals and challenges. From there, I create a tailored proposal outlining priorities, timelines, and deliverables. Once aligned, we move quickly into execution so you start seeing measurable results as early as possible.

5. What services do you offer?

Content strategy and production

Marketing automation and campaign optimization

Sales enablement and pipeline acceleration

AI-powered marketing workflows and automation

Go-to-market planning for product launches

6. How do I start working with you?

Simply reach out through my contact page or LinkedIn. We’ll set up a consultation to discuss your objectives and explore how my expertise can help. From there, we’ll define scope and get started.

7. Do you provide tailored solutions?

Absolutely. Every company has unique goals, customer segments, and challenges. I build customized strategies that align with your sales priorities, market conditions, and growth objectives, ensuring you get solutions that deliver measurable impact.

insights & resources

Practical strategies and updates for modern businesses.

Marketing tools I’ve built.

SignalScout:
Analyze what LinkedIn content performs well in your industry or niche

Key Benefits:

✓Identify high-performing post types
✓Understand engagement patterns
✓Discover trending formats

Try SignalScout Free!

Value Driven Marketing Resources

From lessons on YouTube to structured training from companies like Meta, Hubspot and Google, become the best marketer you can be.

BizFlix

BizFlix is the premier destination for curated business video content.

Whether you’re looking to master the latest AI automation tools, refine your sales techniques, accelerate marketing growth, we bring you the most valuable insights from industry experts and leading companies.

Watch now

Signal Academy

Master B2B Marketing with Curated Courses.

Access high-quality training from Meta, Google, HubSpot, and LinkedIn—all in one place. Personalized for your role and skill level completely free. No hidden costs, no subscriptions—just pure learning value curated for your success.

Free Courses