Founder-Led Growth: Turn Founder Attention Into Pipeline
Find out who is already paying attention to you and your competitors, then turn them into conversations.
I run a signal-to-pipeline system built on public LinkedIn engagement. Send me a competitor and get back the named people engaging with them, the accounts that matter, and where the openings are. Or book 30 minutes and we will look at your own audience.
Free sample. Public LinkedIn data only. Delivered in two business days, no call needed. Former LinkedIn and Slack.
Three ways to start
Pick the one that fits where you are. The first one is free.
FREE
Competitor audience report
Send a competitor’s LinkedIn page. Get back 30 days of their public engagement: the named people, the account clusters and the openings they leave. Two business days, no call.
$2,500 FOUNDING RATE
Founder Content Diagnostic
Two weeks, five modules and a Founder Demand Score out of 100. You get a 90-day plan and keep it either way. Flat fee, paid up front.
FREE
Live working sessions
Short working sessions on signal collection, warm outbound and running a content engine. Register and the calendar invite lands in your inbox.
What founder-led growth actually means
Founder-led growth is not a posting habit, and it is not a personal-brand exercise. It is the system that turns a founder’s existing attention — followers, engagement, competitor conversations — into named buyers and booked meetings. Three things have to exist: a point of view worth following, a collection layer that captures who is paying attention, and a routing layer that gets that person into a conversation within 48 hours. When any one of the three is missing, attention accumulates and pipeline does not.
Most founders have the first and none of the second. That is the gap this work closes.
It runs on four systems: LinkedIn lead generation, the GTM content engine, signal-to-pipeline collection, and demand generation.
What I do best
Three systems that turn scattered effort into predictable pipeline
01. Founder-Led Growth Engine
Turn your LinkedIn activity into qualified pipeline. Capture signals from followers, competitors, and engagement trends to surface real buying intent.
02. Content Marketing Engine
Build a newsroom that drives pipeline. Stop posting into the void. Turn content into a repeatable revenue lever with strategy + AI automation.
03. Social Selling Training
Convert LinkedIn relationships into revenue. Proven methodology used by 100+ companies. Turn connections into conversations, and conversations into closed deals.
Not Just a Marketer
Most people lead with "former LinkedIn."
I lead with the experience that shaped how I think.
The Army taught me discipline. Iraq taught me execution under pressure. LinkedIn taught me how systems scale. Slack taught me how they accelerate growth.
Today, I help founders build repeatable growth engines that turn attention into predictable revenue.
Because growth is not luck — it is a system.
15+
Years Experience
100+
Companies Trained
200+
Articles Published
$1B+
Business Unit Built
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Start with a competitor
Send one LinkedIn company page. Two business days later you have the named audience and a plan for the openings. No call, no card.
Hiring for a GTM, demand gen or marketing leader? Hiring for content, demand gen or AI-driven marketing? See my background →