How AI Automation Is Rewiring B2B Growth
19%Teams with AI fully embedded in workflows 54%Still in experiment or pilot mode 25-40%Faster campaign cycles with AI automation 3-7hHours saved per week per marketer TL;DR AI automation is moving from isolated task replacement to end-to-end workflow redesign. Teams…
Best Practices for Using Projects in ChatGPT
2B The Projects vs Custom GPTs distinction matters: P 2026, In 2026, Projects got significantly better: larger TL;DR Projects are not just folders. They’re persistent workspaces that hold files, custom instructions, and conversation memory , giving ChatGPT long-term context…
AI in B2B Marketing: 2026 CMO Report
71%Organizations using gen AI in at least 1 function 19%Fully embedded AI into daily workflows 25-40%Faster campaign cycles with AI integration 38%Organizations with formal AI governance guidelines TL;DR AI adoption in B2B marketing has shifted from experimental to operational:…
Stop Guessing. Start Enriching: Real-Time B2B Data
Your MQLs Are Lying: Why Intent Signals Win
The Three-Touchpoint Rule: How to Earn the Right to Ask
TL;DR: The fastest way to kill a deal is to ask too soon. The Three-Touchpoint Rule is the operational backbone of social selling: three meaningful interactions before you ask for anything. Here’s what counts as a touchpoint, what doesn’t,…